Our visual identity consists of two assets:

• our logotype
• our emblem, dedicated to very specific usages

Please read carefully the few rules and explanations below before using them.

Our logotype

A clean typogram, composed with lowercase characters, its rounded and geometric design conveys optimism and modernity.

The ascender and descender letters give a living shape to the brand, both visionary and elegant.

It is an open composition that encapsulates the ambitions of the Group’s commercial brands.

Our monogram

The RG monogram was designed to ensure the brand’s exposition and readability on very specific formats, such as sponsoring, social media icons, the favicon, etc.

Its vibrating shape embodies the beating heart of innovation.

Please note that it is to be used very sparingly and carefully.

Display rules

To apply properly our logotype or our emblem, please make sure to follow those very simple rules, regarding their protection zone, minimum size and positioning.

Our color palettes have been developed to encapsulate every situation and enhance every relationship the brand will establish with its audiences.

Discover them below.

Primary colors

Sober and elegant, our primary palette consists of black and white values.
Please ensure you follow the global proportions displayed above.

Complementary colors

Our secondary palette was inspired by the great themes that make Renault Group’s heart beat : innovation, environment, renewable energies, industry, humanism…

The Renault Group font

The Group’s new typeface is a custom font. The geometric and rounded shapes give humanity and life to each character.

It was designed in a clean and essential way to convey humanity, modernity and remain accessible on any device.

You’ll find below the whole Renault Group’s font family, including extended Latin, Greek, Cyrillic, Arabic and Hebrew.

See the Shortbook to get more detailed information about how to use it properly.

Note: both Renault Group and Read fonts have been specifically designed for the company’s exclusive commercial and corporate applications. Any use for other means and/or outside the company is therefore strictly forbidden.

If you can’t install Renault Group and Read fonts, you can use Arial for Stationery and Office Tools.

The graphic system stands for the Renault Group’s new brand purpose.

It is the embodiement of the beating heart of innovation, a vibrant system that enhances the graphic territory’s components used by Renault Group.

Four types of vibrations have been shaped to create a rich and consistent graphic territory.

Digital pictograms

The pictogram collection displayed above is used on our various digital & print communication materials (sites, applications, brochures, etc.).

Signage pictograms

A specific collection has been developed for signage & architectural purposes.

Download it below.

Renault Group new identity is mainly visual. You can see here the overview of Renault Group bank image.

For more information, please contact mediatheque.renault@renault.com

You’ll find below simple assets to adapt your pages as well as your social media communications.

The essential assets have been developed to enhance your press relationships:

• Press release
• Press kit
• Photocalls

You’ll find below models and templates to develop your own material.

Please note: if you don’t have the Renault Group dont properly installed on your system, prefer the Arial versions of the press kit and press release.
In any case, make sure you transform your Word model into an Adobe PDF format before sharing it externally.

This same graphic principle contains several versions of access badges that distinguish between different categories of people: permanent or temporary employees and service providers, visitors, etc.

Invitations are in the form of a closed format (210 x 100 mm) two-page pamphlet.

Cover block content includes the Renault Group pattern. A visuel can be placed at the back of the cover.

The text of the invitation is placed on the inside pages of the pamphlet, or, for more formal events, on an additional card inserted inside the pamphlet.

The envelopes used are part of Renault Group’s stationary.

You’ll find in this section ready-to-print material for your everyday stationery needs:

• business cards, in mineral grey (black version has been deleted)
• letterheads
• compliment slips
• envelopes

You’ll also find the letterheads in their office version (Microsoft Word® editable).
Note: if the Renault Group font is not properly installed on your computer, and/or if you have to share it in a Microsoft Word native version with external entities, please make sure to use the default Arial version.

Office presentations template

You’ll find below a full Microsoft PowerPoint® template for your everyday corporate presentations.

Make it clear, short and simple.

Board of management presentations

A specific template, dedicated to the exclusive use of the Board of Management presentations, is also available below.

Please note that using it for other means or audiences is strictly forbidden.

Microsoft Outlook® mail signature

A specific mail signature has been designed.
To avoid firewall and server issues, you’ll find it in a Word template, with some instructions to insert it directly in your professional mailing software.

Try as much as possible to be brief and concise in the information you display: name, department, job title and basic contact information may be sufficient.
However, if you need to provide more details, feel free to adapt the template: you can add up to 2 lines.

Notes

You’ll find below templates to develop your internal notes.
Editable in Word®, these documents are intended for internal communications.

You’ll find below some helpful links to develop your corporate material:

• Diaries
• Notebooks and notepads
• Folders

Please make sure that you follow the Look & Feel guidance provided.

For the appellations levels 1 and 2, you can find here the templates to build your appellation branding according to the new guidelines. Other templates are available to design the mail signature and posters.

You’ll find below the links to download some useful branding & comm material for CareMakers:

• the logotype in its various versions
• a moodbook to help you figure out the global look & feel
• letterheads, in both editable and print versions for your digital and office means

You’ll find below the links to download some useful branding & comm material for La Fondation.

You’ll find below the links to download some useful branding & comm material for Renault Digital:

• the logotype in its various versions
• a moodbook to help you figure out the global look & feel
• letterheads, in both editable and print versions for your digital and office means

You’ll find below some useful branding & comm material for Qstomize:

• a shortbook to help you figure out the global look & feel
• the logotype in its various versions
• letterheads and invoices, in both editable and print versions for your digital and office means
• social media icon
• email signature
• business cards
• flags, posters, event badges & kakemono
• ppt template
• catalog and product sheet.

You’ll find below some useful branding & comm material for Reknow University :

• a shortbook to help you figure out the global look & feel,
• the logotype in its various versions,
• letterheads, in both editable and print versions for your digital and office means,
• email signature,
• business cards,
• kakemono,
• ppt template.

You’ll find below specific samples, as well as Adobe After Effects native files, to help you build your corporate movies and motions: intros and outros, transitions, titles and subtitles.

Some musical assets

You’ll be able to download many assets such as flags, directional totems, welcome plates, pedestrian totems, door markings, locker labels, directionel wall panels, tecnical signage on door etc.

Architectural elements and zoning for offices